Do you feel like you’re losing track of the life you imagined you’d live by running your own business?
Remember how you started your business because you imagined you’d have a better lifestyle?
You hoped to be able to look after yourself better, to enjoy more special moments with your loved ones, while doing work that lights you up. Maybe you even imagined making more money than in your full-time job.
Whether you’ve lost track of the lifestyle you dreamt of, or want to fast-track creating a life on your terms, The VIP Alignment Method is for you.
What is the VIP Alignment Method?
The VIP Alignment method helps you identify and connect with what’s most important to you right now, so you can reduce overwhelm, drop the shiny penny syndrome, and stop feeling guilty and exhausted.
My unique female-centric five-pillar coaching methodology guides you into leading a life and a running business that are fully aligned with YOU and what matters to you most.
So that ultimately, you again feel excited and focused on creating a life you love. YEAH!
Before going into the nitty-gritty of each pillar, here is a quick rundown.
1. The first step is to get crystal clear on Your VIP i.e. Your Values, Individuality and Priorities. These set the foundations of everything else in your life and how you run your business.
2. Then, we integrate the 5 aspects of Energy so you can be vibrant and at your best. There is a lot more to energy than the common sense of healthy nutrition and sleep.
3. Developing a mindset of growth and resilience is essential for achieving your true potential as an online service-based entrepreneur.
4. Focusing on the right business activities for where you are in your entrepreneurial journey and aligning them with your natural feminine energetic ebbs and flows will help you progress faster and with ease, fun and flow.
5. The last pillar is about aligning your approach to Money to your VIP. That includes how you build your wealth, your spending habits as well as your money stories and beliefs.

Let’s dive in!
Pillar 1 – What are the VIP components and why are they crucial
Most people get dazzled by other people’s or society’s definition of success. From my experience as a coach, that leads to a lot of frustration, stress and disappointment.
Creating a life you love is about understanding what’s truly important to you and defining success on your terms.

What’s important to you is made up of your priorities and values.
Living in alignment and building a business around what matters most to you is ultimately what makes you thrive.
The first step is to get crystal clear on Your VIP i.e. Your Values, Individuality and Priorities. These set the foundations of everything else in your life and how you run your business.
V – Values
Exploring deeply and understanding your values is truly life-changing.
Your values are always there and they drive your behaviour and guide your actions as well as your inactions. However, very few people truly understand these drivers.
Once you gain this deeper level of self-awareness of what motivates you, you can become truly unstoppable.
Values are incredibly important when it comes to your work, relationships and habits.
In fact, discovering my values played a pivotal role in setting up my coaching practice. Connecting deeply with my values led me to leave the safety net of my 13-year banking and wealth management career, which I fought incredibly hard to get into.
I – Individuality
Understanding your individuality and what makes you tick is instrumental when it comes to achieving your ambitions and desires in life.
Your personality is fascinating and complex.
Have you ever felt frustrated with yourself for not being able to stick to new healthy habits or following through with your plans or intentions?
And yet in other cases, you’ve been perfectly capable to follow through.
Yes and Yes?!
Then, you will find it highly enlightening to grasp the insights into your individuality and what makes you tick.
Learning the ins and outs of your personality coupled with alignment to your Values and Priorities will enable you to stick to new healthy habits and follow through with taking consistent action more easily in a way that works for you.
Plus, if you’ve ever been frustrated that other people don’t do things in the way you expect them to… (who hasn’t?!)
What you will learn about personalities will help you to better understand the people you interact with on a daily basis. This in turn will improve your relationships and achieve your desired outcomes faster and with less friction.
P – Priorities
When you’re busy juggling your business and overwhelmed by the responsibilities of your personal life, it’s easy to lose sight of what’s truly important to you.
Reviewing and getting clear on your priorities is a crucial exercise to help you get and stay in alignment with the life you desire.
Ideally, you want to do this every quarter or at least twice a year. It’s particularly helpful when you’re going through a major life event, you’re at a crossroads or you can’t see the wood for the trees.
Before you start strategising and creating any plans, I highly recommend that you first gain a profound insight into your Values, Individuality and Priority.
In fact, I have a special GIFT for you!
You can start exploring more in-depth your Values and Priorities right away by diving into the practical exercises included in my FREE VIP Alignment Method guide.
Dive into discovering what drives you today. Download the step-by-step guide below.
Pillar 2 – Energy to feel vibrant and at your best
Chances are you trying to figure out how to manage your time more effectively and be more productive so you can keep safely in the air all the plates you’re spinning as a female entrepreneur, partner/wife, mum, daughter, friend,…
Let’s face it, time is a finite resource.
We all have the same 24 hours day and 168 hours a week.
There are only so many hours we can work each day. Just because you spend 10 hours working, it doesn’t actually mean that you are very effective in how spend your time. When you are tired and lack energy, your capacity to do quality work is seriously impaired.
Effectively, managing your time can only go so far, because even if you have immaculately planned your day, but you are feeling totally drained and can’t focus on the task at hand, you won’t be as productive as you had planned to be.
As much as your work is an expression of you, there is more to life than work.
It’s also about having the energy to enjoy what you love and what matters to you. Be that time with your loved ones, enjoying your passions and hobbies, taking care of your health and wellbeing.
Reflect for a moment:
- What are your energy levels like on most days?
- And how does that impact you?
When you’re far too tired, you may struggle to enjoy the moments that are precious to you.
Having energy plays an essential role in you being able to enjoy your life and make the most out of it.
This is why, when I work with my clients, we don’t just cover how to manage their time more effectively, but also about how to manage their energy levels so that they can be on top form every day and throughout the whole day, avoiding slumps and lulls.
I made a vital discovery while exploring how to have more energy and manage it more effectively. There is a lot more to energy than the common sense of healthy nutrition and sleep. Plus, just because something is common sense, it’s rarely common practice.
In the VIP Alignment method, I teach you how to integrate different aspects of energy so you can be vibrant and at your best.
For example, we’ll explore:
- The ebbs and flows of your natural energy cycle
- Feminine vs masculine energy
- Energetic exchange imbalances
- Energy vampires in your life
- Four human energy wellsprings
Recommended Resouces:
- Time Management vs Energy Management – what’s the difference?
- Three incredibly powerful ways to feel more energetic by protecting your energy
Pillar 3 – Developing mindset of growth and resilience
Embarking on your entrepreneurial journey is probably the biggest or one of the biggest personal development experiences of your life.
Am I right?
It surely has been for me.
Running your own business requires so much more than being employed.
Skills. Knowledge. Perseverance. To name but a few.
Developing not only an entrepreneurial mindset but also a mindset of personal growth and resilience is key.
However, here is a re-occurring pattern that breaks my heart. I notice it pretty much on a weekly basis amongst business friends and clients. And I have personally experienced it countless times. We sabotage our own success.
Are you fed up with holding yourself back and do you want to accelerate the progress of your business, too?
Perhaps you see yourself in this…
In your heart, you know you’re really good. Scratch that. F.A.B.U.L.O.U.S. at what you do.
But that nagging critical voice keeps on whispering or yelling at you that you’re not enough. You should learn more. You should be even more experienced. You should have more qualifications. Blah… Blah… Blah…
Does your inner critic ever get so loud that you forget to appreciate how amazing you already are? How much you already know! What invaluable experience you already have!
Perhaps you tend to discount your wins and your achievements. Or do you continuously sabotage your own success?
If you feel like you should have been further ahead in your business than you already are, it’s probably because you’re holding yourself back.
No matter how hard you are trying. Something always gets you off kilter.
You’re not making the impact you know you can make. It’s unnecessarily slowing you down. It’s preventing you from creating a business you’re really proud of and the lifestyle you dream of.
Could you be consciously or unconsciously be keeping yourself small and stalling your own progress?
Reflect for a moment:
- What are you currently trying to achieve in your personal life or in business that you’re feeling stuck or frustrated with?
Developing a mindset of growth and resilience is essential for achieving your true potential as an online service-based entrepreneur.
And like brushing your teeth, it doesn’t last and needs to be worked on daily.
Cultivating an empowering mindset and building your confidence and self-belief is an integral part of the VIP Alignment Method. I take you through a 12-step mindset shift journey to reframe unhelpful or limiting thoughts and beliefs about a challenging situation you want to change.
And yes, you guessed it, we’ll be using your Values, Individuality and Priorities as the guiding north-star.
Pillar 4 – Prioritising the right business activities for you
Have you tried various productivity methods to manage your time more effectively so you get more done but to no avail?
Perhaps running your business is increasingly feeling like pushing a boulder uphill.
You’re not alone, lady!
The majority of the famous time management and productivity methods were created by men and for men, who function on a 24-hour clock.
5 Drawbacks of Traditional Productivity Methods & Teachings
Traditional Business Productivity teachings while having a lot of awesome insights, don’t take into account:
- The different stages that you go through as a woman each month
- Your personal circumstances & what is going on in your life
- Where you’re in your business and what to prioritise & focus on
- They are too rigid and don’t take your personality style, tendency and strengths
- What is holding you back from taking action and the mindset shifts and perspectives you may need to make to move forward.
4 Keys aspects to prioritising the right business activities for you
1. Focus on the right business activities for where you are in your entrepreneurial journey
When you’re bombarded daily with business solutions that will supposedly get you to a dream state, it’s easy to think “Oh I need this for my business.” And maybe you will do, but one day, not right now.
It’s been painful to see people just starting their business invest in high-end complex funnels, CRM systems and fancy websites that they have no immediate need for.
With hindsight, I spent way too long perfecting my very first website, which 12 months later had to be completely revamped.
My amazing business coach, Jenny Shih, taught me that are different activities that you need to focus on depending on whether you’re in the Foundation, Growth or Maintenance stage of your business.
In a nutshell, when we work together, we’ll focus on what’s best for your Chapter 4 and instead of you getting frustrated with implementing implement advice that is better suited to people who are on Chapter 15 of their entrepreneurial journey.
2. Play to your strengths and prioritise high-value activities
When we look at how you spend your time and evaluate how productively you spend it, one of the lenses we’ll look through is how much of you’re focused on high-value vs low-value activities.
What counts as a high-value activity for someone may be a low-value activity for you and vice versa.
And if you’re spending the majority of your time in low-value activities and getting frustrated that you’re not playing to your strengths and talents, then this will be a game-changer in how you run your business.
3. Aligning your business activities with your natural feminine energetic ebbs and flows will help you progress faster and with ease, fun and flow.
If you’re a person with female physiology, the key thing you need to recognise (if you haven’t done so already) is that your body follows two internal timekeepers.
The circadian rhythm and the infradian rhythm.
The circadian rhythm is the 24-hour clock, which is experienced by people with male and female physiology. You probably are mostly following this one.
The infradian rhythm is only experienced by people with female biochemistry. It’s referred to as the body’s ‘second clock.’
A little known vital fact: The infradian rhythm creates a 25% change in your brain chemistry over the course of the month.
So understanding the changes that your brain goes through in each of the four phases of your menstrual cycle and tapping into the natural wisdom that comes with each phase, enables you to achieve more with ease, fun and flow.
Plus, it stops you from feeling frustrated and pushing when what your body truly needs is time for rest, review and reflection.
4. Create a balanced life plan
When you started your business you probably wanted to have more balance in your life.
The chances are that instead you’re working longer and harder than ever. And it’s backfiring.
If that’s the case, you will hugely benefit from creating a Balanced Life Plan.
As part of creating your Balanced Life Plan, I will support you in:
- Prioritising yourself and your wellbeing
- Creating a plan of action that is aligned with your top 3 values and priorities
- Adapting a proactive & dynamic style to managing your diary
This will include planning and organising your schedule around the most potent times for the different types of business activities and proactively planning your breaks and time off.
Pillar 5 – Money – Use your finances to enjoy more of what matters to you
After working in Investment Banking and Wealth Management for over 13 years and directly supporting Affluent and High Net Worth clients, I’ve seen first-hand that the luxurious lifestyle did NOT make all these rich people feel happy or like they led a meaningful life.
Nor was their life stress-free.
Don’t get me wrong. Money is important and has its place. But there is so much more to success than purely your financial state.
To shape a successful, balanced life you love, create your own definition of success that is meaningful to you based on what’s truly important to YOU.
Mira Rutter
This is why the fifth pillar is about aligning your approach to Money to your VIP i.e. Values, Individuality and Priorities.
This encompasses how you build your wealth, your spending habits, and your money stories and beliefs.
Together, we’ll dive into topics such as:
- How to get more joy and value for your money
- Ways to boost your income without working more (or raising your prices)
- Your money story and powerful mindset shifts to create more abundance
The VIP Alignment Method gets you to explore your finances in different ways so that you can ultimately enjoy more of what matters to you.
Are you done trying to figure this out on your own?
HELL YES!
You, A smart, driven, female service provider
Fantastic!
I’d love to help you cut through the noise and overwhelm, so you can focus on what matters most, create a thriving business you love and finally enjoy a happy, healthy and balanced life.
I work with ambitious women, just like you, who started their online service-based business because they dreamed of a better lifestyle doing work they love, but somewhere along their entrepreneurial journey, they lost track of what they wanted in the first place.

Mira Rutter
What lights a fire in my belly is coaching female entrepreneurs to discover who they truly are and connect with what’s important to them.
Over the years, I’ve developed a pioneering female-centric approach to organising your time, managing your energy and cultivating an empowering mindset and I can’t wait to see what a difference it will make in your life, too.
Let’s do this together!
To book your complimentary, no-strings-attached consultation, pick a suitable time from my online scheduler below.